I began the project by creating four key concepts, each with mock-ups and flat designs. These concepts allowed the client to provide feedback, which I used to refine and develop the final design. The process was longer than the previous raspberry punnet project due to the larger scale of the product and the illustrative aspects that needed to be considered. Once the design was finalised, I created two versions of the box: one for the UK market with the Union Jack, and another for the European market, maintaining the same core design elements but with slight variations to cater to each region’s market.